Brand Mentions vs Backlinks in AI Search: What 15 Studies Show for ChatGPT, AI Overviews, and AI Mode
Mentions of a brand on other sites correlate 0.664 with AI Overview visibility; backlinks correlate 0.218. Fifteen studies on what makes AI name your brand, and where links still count.
Zero-Click Search Statistics 2026: How Many Searches Get No Click and Where Clicks Go
68.01% of US Google searches ended without a click in early 2026, and desktop-only data says 25%. Nineteen studies side by side, with the method beside each number, and the data free to download.
Link Building Statistics 2026: 117 Stats From 23 Original Studies, With Dates and Sample Sizes
Links still move rankings, weakly. Their payoff has moved to AI answers, where brand mentions beat backlinks. 117 figures, each from the team that ran the study.
Lost Backlinks Statistics 2026: How Many Links Disappear, How Fast, and Why
About 1 in 6 links is gone within a year, and half within three to seven years. Nine studies on how fast links die, why they die, and which ones last longest.
How Much Do Backlinks Cost in 2026? 281 Publisher Quotes and 22 Link Building Services
Publishers asked us $150 at the median. Services charge $99 to $486 by DR, and $344 per link on a plan. What 281 quotes say about DR, type, niche and traffic.